A dropship business is a retail fulfillment method where a store doesn't keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third-party supplier and has it shipped directly to the customer. This means the seller doesn't have to handle the product directly. The key benefits of dropshipping include lower startup costs, reduced inventory management, and the ability to offer a wide range of products.

In today's rapidly evolving business landscape, the importance of establishing your e-commerce platform cannot be overstated. While online marketplaces and social media platforms like TikTok offer valuable avenues for business growth, relying solely on them might not be the most strategic approach. In this article, we'll explore the compelling reasons why brands and businesses should prioritize having their e-commerce presence.